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Monday, November 29, 2010
SWAROVSKI ELEMENTS, the world’s leading producer of cut crystal for jewellery, fashion and interiors, presented the inaugural SWAROVSKI ELEMENTS Jewellery design awards in New Delhi at The Olive, Qutab. The 1st SWAROVSKI ELEMENTS Jewellery design awards drew an enthusiastic response with over 500 entries from across the country including jewelry designers, couture designers, prestigious Indian jewellery brands, design students and master craftsmen. SWAROVSKI ELEMENTS available in myriad colours, effects, shapes and sizes, provided a fabulous palette of inspiration for the designers to create jewellery pieces that will set new trends. Prerna Dhawan was the winner of first SWAROVSKI ELEMENTS Jewellery design awards.
The 40 most creative jewellery designs submitted were developed into actual jewellery pieces made with SWAROVSKI ELEMENTS. A further short list of 20 pieces based on originality, innovation and quality of manufacturing were presented at the awards evening via a ramp show.
In a glittering celebration attended by key members of the jewellery industry, fashion designers and trend experts among others, the stunning jewellery pieces made with SWAROVSKI ELEMENTS sculpted for the awards were presented by models dressed in ensembles by designers Shantanu-Nikhil that sparkled with SWAROVSKI ELEMENTS. Adjudging the winning designs was an independent jury comprising of designers Farah Khan Ali, JJ Valaya, , Rohit Bal, Suneet Verma, Tarun Tahiliani, Michael Boy, Rakesh Kumar, Executive Director, Export Promotion Council of Handicrafts, Dr. Rajendra Bhola, senior representative of Gems and Jewellery Export Promotion Council of India, Nonita Kalra, Editor Elle, Nina Haridas Editor, Marie Claire, Preetika Mathew Sahay, Associate Editor Harpers Bazaar and Ambika Anand, Anchor editor NDTV Good Times.
Read More about Prerna Dhawan wins SWAROVSKI ELEMENTS awards @ Fibre2fashion
View more Prerna Dhawan wins SWAROVSKI ELEMENTS awards Images
View more Prerna Dhawan wins SWAROVSKI ELEMENTS awards Images
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