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Saturday, December 20, 2008

Benetton launches Undercolors of Benetton collection for spring/summer 2009. Delightful, romantic, new: three words to describe the Undercolors of Benetton collection for next summer. A collection that starts in the 19th century and then embraces today's technology and dynamism. Lace and hi-tech, openwork and simplicity, soft colours and bright whites with the fragrance of old lace. References to the past with an eye on the future and an immediate air of glamour.

Chic serenity - Exquisite taste and romantic naughtiness: tricot bonds with satin and becomes similar to lace, cotton plumetis is gathered and decorated with bows, openwork light jersey mixes with Lurex, silk net marries shirt-stripe woven fabric, modal is embroidered, microfibre blossoms in hydrangeas and tiny roses. Minimal corsetry and simple nightwear, sometimes with a backstage feel. Snow white, sage, mauve and pastels for florals. He chooses seamless jersey, ribbed cotton, pastel-striped yarn-dyed fabric, Lycra with romantic flowers. Figure-hugging briefs, trunks and T-shirts with pyjamas to match.

Country “routes” - Where posies and narrow shirt stripes abound. Underwear for a chaste trousseau in cotton Lycra and muslin and in pink, white and pale blue. Different patterns and pieces mix and match, such as the narrow-striped briefs with the pansy-printed top, the upholstery-stripe bra with men's flowery boxers. More stripes for him, too, and a revival of large and small checks in sugary pastels. Together with bolder-coloured jersey boxers with contrast stitching and elastic for a sporty look.

Ironic gallery - Kangaroos, butterflies and ducks in full-colour central prints or as positive/negative decorative motifs: a little fun for grown-ups and tiny tots, in purple, periwinkle, pink and grey for soft cotton pyjamas and minimalist underwear. Mother and daughter also have the choice of punched, mottled jersey night- and home-wear decorated with snapshots of Sophie, the seasonal mascot straight from the Sixties. Pieces that travel alone or in the company of others or jersey details with pastel mega-dots, very Sixties.

Beachwear Collection

Vibrant and dynamic under the summer sun: Undercolors swimwear doesn't do half-measures. Bright, scrumptious colours, basic models with glamorous touches, the nautical spirit in different shapes from minimal bikinis to seductive one-pieces. He's very much more classic, although his colours and patterns are nonetheless exuberant.





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