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Wednesday, August 19, 2009

Lakmé Salon, expert in beauty services, launched a first of its kind premium Lakmé Studio in the capital, at Basant Lok, Vasant Vihar. It comes with an array of new services and a delightful experience, bringing the finest skin experts and hair designers including Manish Malkotia and Jatin Kapoor. Spacious with special arenas dedicated to the services offered, entering the domain of avant-garde, the launch also saw exclusive beauty services like innovative nail services and a dedicated bridal section.

‘Canvas of Change’ an inspiring initiative at the launch, saw a wall of impressions inscribed by celebrities and renowned personalities penning their ‘experience of change’ with a palette of vibrant Lakmé cosmetics. It also saw the unveiling of the interactive art canvas in a unique performance by Victoria, a famous Russian artist who fuses the art forms of dancing and painting.

With a vision to be the ultimate destination salon for women, Lakmé Studio promises a complete and a pleasurable experience. From the welcome to the au revoir, it is truly a transformational journey!

Sharing his thoughts on the new launch, Mr. Anil Chopra, Chief Executive Officer, Lakmé Lever Pvt Ltd said “The Lakmé Studio reiterates Lakmé’s belief and commitment towards offering a holistic beauty experience encompassing a wide range of high quality beauty products and professional services by the finest beauty and hair experts. With Lakmé Studio, we partner the new age Indian women to realize her individual creative expression of beauty. An unparalleled, exclusive experience of services delivered with expertise is our promise”.

Adding on to this, Shilpa Sinha, Chief Marketing Officer, Lakmé Lever Pvt. Ltd. said “In line with the excellent quality of services, Lakmé Studio now offers a brand new look and feel. The new uniforms created exclusively for Lakmé Studio by designer Hemant Sagar adds to the entire experience. Our design inspiration to create a new dynamic representation of the global Indian woman was rooted in the ‘mandala’ concept which represents wholeness.



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